Sri Sri's New Shill Game

File under: Satscams and The Siddhi of PR

Always seeking new ways to keep his name's fame quotient high, Sri Sri Ravi Shankar has attached himself to the current trend of global environmental concern. As usual, he's dumbed it way down so as to be able to express himself without risk of eating his feet:

"The only way to check environmental pollution is to spread awareness. Many people in this world live without the knowledge of climate and their surrounding environs. They are immune to changes in the cycle of seasons and its variations. They have to be told before taking any remedial measures to save the ecology," Sri Sri told IANS in an interview.

Meaning: I will bring ecological awareness to my satsangs because that shit is HOT right now.

Given the platform of yet another fawning interview, Sri Sri brings all the power of his wee-wee philosophy to bear:

One can have proclivity to evil but cannot be completely evil. All human beings are intrinsically good. They resort to evil deeds because of extraneous pressure and circumstances.

"Evil is a distortion of nature and ultimately good will triumph. If every man is left the way he or she was born, there would have been no evil on this earth," he said.

This next statement makes clear just where this Pollyanna bullshit comes from:

Why a spiritual guru? He could have been anything. "Yes, I guess. But I never grew up. That's the secret of my spiritualism," said Sri Sri.

At least Sri Sri got it half-right. Normally, big-time gurus count on the infantization of their devotees for their success. Unsurprisingly, Sri Sri has it backwards, thinking by infantilizing himself, he'll be more attractive to the dupes stupid enough to believe he's God.