The Brits Love Them Some Amma
File under: Amma All Over The Planet
Ammachi has been working her mommy magic on the citizens of the U.K., as this tabloid writer seems enchanted by "the Big Hugger."
We've got to admit that her hugging has been a very effective way to market herself to a much wider audience. She is clearly the biggest of the big-time gurus and the number one devi since Sarada Devi was alive.
It has become our custom to say that if you're going to go for a big-time guru, you could do a whole lot worse than Amma. But then, like all the big-time gurus, she doesn't seem to care much that people think she's God with miraculous powers. And her people are actively promoting that myth for the very good reason that people go to these gurus because they're looking for a space-mommy to make everything better. Amma fits that bill to a "t", thanks in part to the efforts of her people to foster her continuing deification.
Amma is sweet, but she's wrapped in a rancid rind of ridiculous ideas about self-realization. One can only hope she'll eventually recognize this and come to show us just how very human and like us she really is.